SPECIALITIES: MARKETING | MENTAL HEALTH | WELLBEING | TRAVEL
SeventeenEleven was born from an unbridled love of writing. To us, no other art form can so convincingly, poetically or entertainingly convey ideas and messages as the written word.
That’s why we know just how important copywriting is in today’s digital market where attention spans are at an all time low. Content must be perfect if it’s to make a lasting impression – and that’s where we come in.
We combine our skills and enthusiasm to write content that’s immediately relevant and engaging. Within our specialized topics, we do our research thoroughly and draw up plans of approach for each given project, placing a special emphasis on writing succinct copy without ever sacrificing essentials.
Our market research identifies things like important keywords and tone of voice, which we use to inform – and ultimately enhance – the content we write for you.
But we certainly don’t stop there.
Offline marketing remains just as important today as it ever was. Physical brochures, leaflets, posters – they’re all effective at garnering customer attention, which is why you may well be coming to us with plans to create them. While we’re no longer looking for clicks and search engine rankings here, we employ the same tenacious research and planning to create copy that’s just as effective as online content.
PROOFREADING & EDITING
Perhaps you already have content written but it needs a fresh set of eyes. It’s so important to double and triple check from an impartial and professional source – you really don’t want a silly grammatical error to lose a client deal or potential publication.
From web copy to brochures and business letters to fiction manuscripts, we closely proofread all sorts of content, checking for grammar, spelling, punctuation, tone, readability – everything, really.
Our job is to ensure everything’s perfect and get you those results.
We probably don’t have to tell you this, but video content is HUGE in today’s market. From YouTube to Instagram stories, people just love easy-to-watch video content. In fact, one of the most effective methods of grabbing your customers’ attention is plonking a big, fat video at the top of your page.
That’s why we specialize in scripting all such videos for you, whether it’s an animation showing off what your company can do or a face-to-camera breakdown of your services.
MARKETING & SOCIAL MEDIA
As bloggers and freelancers, it’s safe to say we know a thing or two about online marketing. Over the years, we have learned the most effective ways to keep the conversation going, to engage with new audiences and to circulate our content. Social media management is vital for your online presence, and it takes time and energy to accumulate and create meaningful content to share with your followers – that’s where we come in.
We can help you manage your social media by putting that crucial content together, responding to interaction from your followers, and maintaining your brand’s tone of voice throughout.